by Jeff Ream | Jan 29, 2016 | Branding, Featured, Marketing, School Counselor Shopping List, shopping
Hi everyone – I wanted to share something new that I was trying. I like all the different SWAG that is around that promotes school counseling and want to give you all opportunities to get some school counselor focused shirts, coffee mugs, pillows, posters, stickers and more. You can find a the designs on two different sites (info on each below) for your shopping convenience.
by Jeff Ream | Dec 7, 2015 | #scchat, automation, Branding, Counseling Tech, Featured, free, technology, tips, tools
School counselors send emails. You need an email signature. Learn about a tool to make your signature awesome AND useful! All this and it’s free!!
by Jeff Ream | Jan 15, 2015 | #scchat, Branding, counseling, Featured, Marketing, school counselor, self-care
Failure, not reaching expectations, being let down, and overall defeat are all words that can go together when you try something and the results are not what you want. It is a natural thing in life and it is something that we, as school counselors, teach students proper ways to react to everyday. There are many areas where we can fail in our work and I am going to share a personal anecdote about one such day that I had this last week.
by Jeff Ream | Dec 6, 2014 | Branding, counseling, Featured, Marketing, Presentation, pro-d, professional development, school counselor, State Associations
Action and Advocacy In case you were not able to attend the NMSCA conference yesterday – here is an electronic version of the presentation and a link to the Communication and Marketing Plan Template. I really enjoyed visiting with the NM School Counselors and...
by Jeff Ream | Nov 8, 2014 | #scchat, Branding, CASC, counseling, Featured, free, Marketing, Presentation, pro-d, professional development, State Associations
I am excited to offer you all a template Communication and Marketing Planning Guide for School Counselors. This form will be helpful in planning and tracking your marketing plans.
by Jeff Ream | Aug 5, 2014 | Branding, Building A Better Blog Series, Featured
In the last post, The First Steps in the Building A Better School Counseling Blog Series, we looked at some of the needed foundations for moving your free blog to one that allows you more freedom. In this post – we will look at what it looks like to actually pack up and move your old blog (whether on Blogger or WordPress.com). We will take a general overview and then focus on Blogger/WordPress.com.
by Jeff Ream | Jul 28, 2014 | ASCA14, Branding, Featured, tips, tutorial
You have had a school counseling blog for some time now – or perhaps you took the advice of some of the presentations at #ASCA14 and have started down that road recently. Either way, you will reach a point when it is time to expand, grow, and work with more scalability. As a beginner – you too could use these tips, but it will most likely take some investment on your part (both time and money).
by Jeff Ream | Jul 16, 2014 | Back to School, Branding, Featured, shopping
Jeremy Goldman of PHSfit asked for a male version of Andrea Burston’s Wear to Work series – well Jeremy…here ya go. I guess getting voted best dressed at school qualifies me to write this article, but take from it what you will!
by Jeff Ream | Jul 1, 2014 | #scchat, ASCA14, Branding, Featured, Marketing
Thank you all for attending our presentation on Monday 6/30 at ASCA 2014 in Orlando! Jeremy and I had a whole lot of fun preparing and presenting while sharing in the learning with you. You can find the entire slide show embedded below (it also has been available on the ASCA conference app throughout the conference). I also just wanted to give you some of the links that we discussed in the presentation.
by Jeff Ream | Mar 19, 2014 | #scchat, 21st century skills, ASCA 2014, ASCA14, Branding, CASC, counseling, Counseling Tech, Marketing, Presentation, school counselor, thecounselinggeek
Jeremy Goldman and I are glad to be privileged with writing a two part series of articles focused on Branding and Marketing Your School Counseling Programs for the ASCA School Counselor Magazine. Part two was just published and paper copies are on their way to you as we speak, but the electronic version is now out (linked below).